“I Dreamed a Dream”
Remember the day you decided that you were going to fly solo, that you were going to fulfil your
dreams and run a successful company and be in control of your own destiny.

We set up our own businesses because we are passionate about the service or the product we offer,
we spend a huge amount of money and investment on advertising, advertising is no longer as
effective as it used to be, due to the power of Google and the internet
The level of competition on- line means UK wide; we have to stand out from the crowd.
As business owners we are walking adverts and our sales ability has to be exceptional to compete in
this climate.
Word of mouth is the highest quality lead any business can generate, but in the current climate we
are all so busy being reactive to the day to day processes that sometimes we forget our sales
strategy and growth areas.

What does good customer service look like?
How to improve costs and profits by increasing sales conversions and the average value
order
The sales journey
Questioning techniques and understanding customers needs
The art of closing a sale
How to land large contracts or gain key customers
What are your USP’S and target markets?


A proactive sales approach is so much more profitable than a reactive one and with good sales skills
and high customer service our businesses will grow from strength to strength and most importantly
produce the profits to enable us to grow.

Jo Copoc
Director
Boomerang Business Solutions Ltd
Freephone 0800 037 2622
www.boomerangbusiness.co.uk
jo.copoc@boomerangbusiness.co.uk